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5 Tips: Donor Care

In today’s competitive fundraising landscape, nurturing relationships with donors is more critical than ever. Donor care is not just about thanking donors for their support; it’s about creating lasting bonds that drive engagement and loyalty. This video has five key tips to enhance donor care in your charity.

5 Tips: Donor Care
Read more: 5 Tips: Donor Care

View my blog for more at https://myfundraisingmentor.com/blog/f/donor-care-5-tips.

Transcript:

1. Emphasize the RELATIONSHIP

Emphasize the importance of building and maintaining a relationship rather than managing the donation or fulfilling obligations.

2. Take an Inclusive APPROACH

Be committed to respecting donor needs, motivations and interests through acknowledgment, recognition, ongoing communication and engagement.

3. Focus on IMPACT

Through storytelling and engaging donors in the mission, show them how their contributions have an impact. This can strengthen donor trust and satisfaction.

4. Make Engagement PROACTIVE

Be committed to proactive engagement rather than a reactive approach. Anticipate donor needs by creating opportunities for more meaningful interactions.

5. A Core Value is building TRUST

Donor care is trust-building. Foster an atmosphere of genuine care. Cultivate long-lasting relationships with donors for sustained support.

Let’s work together to create meaningful and lasting relationships with our supporters. What strategies have you found effective in your donor care efforts? 

Share your thoughts in the comments!

#DonorCare #Fundraising #NonProfit #RelationshipBuilding #Trust #Impact #Engagement #Philanthropy #GivingBack

To download the 5 Donor Care Tips graphic

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Finding Order when Your Organization Has Chaotic Leadership 

February 5, 2025|Board Mentorship, Ethical behaviour, Fundraising, Improved Governance, Strategic Alignment

I have worked as a staff member and consultant in non-profits and charitable organizations for over 35 years. Like me, I suspect many of you have had at least one experience with a leader on the board or senior staff who caused chaos within the organization. Dysfunctional leadership often leads to low morale, confusion, a lack of strategic direction, closed-mindedness, inadequate collaboration, disparity, poor fundraising outcomes, staff turnover, and more. 

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