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8 Reasons Why Board Giving Matters

Serving on a nonprofit board involves more than just attending meetings and strategizing. One of the board members’ most crucial actions is demonstrating their commitment through financial contributions, especially during annual and capital campaigns. When they contribute financially, it significantly impacts the tone of the entire organization.


Think about it: when board members donate to a cause, they genuinely believe in the mission. It builds credibility and can inspire others to give, too. This is especially crucial during capital campaigns that require big bucks to bring a vision, like a new community center, to life. If board members are invested in the mission financially, it sends a strong message to potential donors that they should be, too. 

Let me share the story of Bob, a successful businessman from Begenerous. He learned firsthand the difference it makes to lead by example. Bob went from just talking the talk to walking the walk, and in doing so, he sparked a wave of generosity that transformed the lives of children in need. The lessons he learned are a perfect reminder of how vital board giving can be!

Board member contributions are vital in maintaining the charity’s financial health and ensuring smooth operations over the long term. In summary, board member donations reflect commitment, inspire others, and help build a vibrant, supportive community around the charity. It is truly a mutually beneficial situation.

For a fuller blog on this topic, go to: My Fundraising Mentor

Download the 8 Reasons for Board Giving PDF

Pam Simmons, APR, CFRE, CTT, is a Fundraising Consultant and Mentor with Coreniche Consulting Inc. in Winnipeg, Manitoba, offering fundraising strategic consultation for capital campaigns, fund development plans, mentorship and training.


Please contact me to receive my blog or for consultations on board development or fundraising strategy.

5 Tips: Donor Care

In today’s competitive fundraising landscape, nurturing relationships with donors is more critical than ever. Donor care is not just about thanking donors for their support; it’s about creating lasting bonds that drive engagement and loyalty. This video has five key tips to enhance donor care in your charity.

5 Tips: Donor Care
Read more: 5 Tips: Donor Care

View my blog for more at https://myfundraisingmentor.com/blog/f/donor-care-5-tips.

Transcript:

1. Emphasize the RELATIONSHIP

Emphasize the importance of building and maintaining a relationship rather than managing the donation or fulfilling obligations.

2. Take an Inclusive APPROACH

Be committed to respecting donor needs, motivations and interests through acknowledgment, recognition, ongoing communication and engagement.

3. Focus on IMPACT

Through storytelling and engaging donors in the mission, show them how their contributions have an impact. This can strengthen donor trust and satisfaction.

4. Make Engagement PROACTIVE

Be committed to proactive engagement rather than a reactive approach. Anticipate donor needs by creating opportunities for more meaningful interactions.

5. A Core Value is building TRUST

Donor care is trust-building. Foster an atmosphere of genuine care. Cultivate long-lasting relationships with donors for sustained support.

Let’s work together to create meaningful and lasting relationships with our supporters. What strategies have you found effective in your donor care efforts? 

Share your thoughts in the comments!

#DonorCare #Fundraising #NonProfit #RelationshipBuilding #Trust #Impact #Engagement #Philanthropy #GivingBack

To download the 5 Donor Care Tips graphic

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